You bring an idea — a reference, a palette, a feeling, or even just a direction. We begin by understanding the space, scale, timeline, and design intent.
Co-Creation Lab
Design is the story you feel before a single word is spoken.
Our Process
Our studio translates your vision into design concepts. This may include sketches, digital renderings, material explorations, and construction options. The process is iterative, collaborative, and led by clarity.
Whether it is Himalayan wool, alpaca, pure silk, mohair, jute or botanical silk, every material is hand picked for how it takes colour, holds texture, and ages with grace.
Hand tufting, hand knotting, loom knotting, flat weaving. Each method, a different hand.
Once a direction is locked, we prepare the final design — detailing colours, materials, dimensions, pricing, and timelines. With your approval, the piece moves into production.
Fringes, their colour, texture, and construction are matched to the rug as a whole.
From intricate leather and wooden inserts to wall-to-floor installations, the rug adapts to the scale of your vision.
Your rug is crafted under close supervision, with attention to detail at every stage. Production typically takes 6–10 weeks, depending on complexity.
The finished piece is delivered to the site. We also support you with the installation process to ensure it settles seamlessly into its space.
We offer not just customization but true collaboration, led by our studio, built around your vision.
The Co-Creation Lab is where your ideas move from instinct to object. A studio-led process for designers, architects, and clients who want a rug that feels personal, precise, and intentional.
*For large-scale or high-value projects, we also offer sampling to test texture, colour, and finish before full production.